english  česky 

Advanced search
Photo: (@MZV)
Article notification Print Decrease font size Increase font size

Czech food companies participated in SIAL, the largest food industry show in Canada

The largest food industry trade show in Canada, SIAL Canada, took place in Toronto from May 2 to May 4, 2017 and as part of the ongoing projects to support economic diplomacy, several Czech food companies took part in the presentations.

The trade show took place at the Enercare Centre, the largest Canadian exhibition centre, in downtown Toronto. SIAL, which alternates between Toronto and Montreal, is traditionally the largest food trade show in Canada with participation from more than 1000 companies from more than 50 countries. The trade show is intended for food industry professionals and not intended for the general public.

For the majority of Czech companies presenting themselves at the Czech national exhibition booth (obtained with assistance from the economic diplomacy projects financed by the Ministry of Agriculture and the Ministry of Foreign Affairs) the trade show offered an initial opportunity to familiarize themselves with the Canadian market, which is relatively specific when it comes to food and food related products. One exception was Budvar from the city of České Budějovice represented by the local representative – Czechvar, which was, among others, sampled by  Phil Hogan, the European Commissioner for Agriculture and Rural Development who visited the trade show and stopped by the Czech Republic booth.

Participating Czech companies received valuable information about specifics of food retail from Canadian experts who were available for consultations. In comparison to Europe, the Canadian food market is relatively centralized and mostly dominated by several large retail companies that are not very accessible and whose attention is difficult to get. Nevertheless, the agri-food industry counts among some of the prospective fields according to the map of sectoral opportunities in Canada.

If interested in general information or learning about market terms and conditions please contact the Czech representation in Canada (Toronto or Ottawa) or the Czech Trade agency office in Calgary.

Czech Republic Pavillion

Czech Republic Pavillion

David Müller, Consulate General of the Czech Republic